Still, as a regular Arc user, I’d want to use it without an account and decide for myself whether I need to create one. But even then, you should be able to use the browser while signing out or incognito. In a video from its creators, Arc says it hopes to make money from two revenue streams: enterprise adoption and “Boosts.” The Browser Company might sell Arc for Teams, which is one instance where you would need an account. The most private experience would be serving ads with no tracking. These could be non-personalized ads, and that would be a big advantage over Google, which is currently trying to move from cookies to a tracking method that’s more private. The Browser Company won’t charge you a fixed fee for Arc, nor will it push a subscription. Even if that means that I have to see ads in my experience of a free product. I want them to be paid for their work, so they can come up with awesome new features. I want great software developers to be happy individuals.
How does Arc make money? I’m tired of telling people that the internet is free, so Arc can’t be free. Image source: Chris Smith, BGR Speaking of money…
Arc won’t track you, collect data, or sell said data to others.
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